The guide
What is Private Luxury Forums?
Private Luxury Forums organises invitation-led business events connecting qualified luxury travel buyers with selected hotels, resorts, destinations, destination management companies and other luxury travel suppliers. Each edition combines pre-arranged one-to-one business meetings with shared destination experiences and evening networking. The aim is to create relevant introductions and develop commercial relationships in an intimate residential setting.
The 2027 programme includes three distinct editions: Edinburgh (Transatlantic, for access to buyers from the Americas), Mykonos (EMEA, focused on Europe, the Middle East and Africa) and Amsterdam (Global, bringing together buyers from several world regions). All three offer up to 43 pre-scheduled one-to-one meetings, but buyer geography and programme scale vary by edition.
Explore the guide
- How it worksThe hosted buyer format: pre-scheduled meetings, who takes part and what happens outside the meeting room.
- Compare the 2027 editionsEdinburgh, Mykonos and Amsterdam side by side: buyer geography, dates and planned scale.
- For exhibitorsWho exhibits, what a 2027 exhibitor space includes and which buyers each edition brings.
- For buyersWho attends as a buyer, how places are offered and what is included.
- Matchmaking and WyredHow meetings are matched and prepared, and what the Wyred event app does.
- Private forum or trade show?How a hosted buyer forum differs from an exhibition-floor trade show, and when each fits.
2027 event facts
Dates, venues, planned buyer mix and programme for each edition, on one page each.
- Private Luxury Edinburgh 2027 — Transatlantic edition · 21-24 March 2027
- Private Luxury Mykonos 2027 — EMEA edition · 15-19 May 2027
- Private Luxury Amsterdam 2027 — Global edition · 29 August – 1 September 2027
Frequently asked questions
What is Private Luxury Forums?
Private Luxury Forums organises invitation-led business events that connect qualified luxury travel buyers with selected hotels, resorts, destinations, destination management companies and other luxury travel suppliers. Each edition combines pre-arranged one-to-one business meetings with shared destination experiences and evening networking.
Which Private Luxury editions take place in 2027?
Edinburgh, the Transatlantic edition (21-24 March 2027); Mykonos, the EMEA edition (15-19 May 2027); Amsterdam, the Global edition (29 August – 1 September 2027). Edinburgh is for suppliers seeking relationships with luxury travel buyers from North and South America; Mykonos is for luxury hotels and suppliers developing business from Europe, the Middle East and Africa; Amsterdam is for suppliers seeking a broad international luxury travel buyer audience across five regions.
How many meetings does each edition include?
All three 2027 editions offer up to 43 pre-scheduled one-to-one meetings. Buyer geography and programme scale vary by edition.
Ready to take part? Register your interest and our team will be in touch.
